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New York : Springer 2015This volume includes the full proceedings from the 2004 Academy of Marketing Science (AMS) Annual Conference held in Vancouver, Canada, entitled Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty. [...]texte imprimé
David D. Yao, Éditeur scientifique ; Hanqin Zhang, Auteur ; Xun Yu Zhou, Éditeur scientifique | New York : Springer | 2003This books covers the broad range of research in stochastic models and optimization. Applications presented include networks, financial engineering, production planning, and supply chain management. Each contribution is aimed at graduate student[...]